Valentine's Day Gifts Online | Buy Valentine's Day Gifts @ SendMyGift: Corporate-Gifting

Showing posts with label Corporate-Gifting. Show all posts

Saturday 5 December 2015

The Crème de la Crème of Corporate Gifts

Corporategift giving is serious business. As part of a well-considered program, it can help establish or enhance critical relationships and become a cost-effective means of recognizing activities that benefit the business. It is dismal to know how much money and energy is wasted on gifts that go unnoticed, unused, or are simply discarded altogether.

What a lot of corporate managers fail to grasp is that greeting cards are nothing more than marketing campaigns disguised in brightly colored envelopes and glitter. It allows you to stay on top of the client’s mind in a positive way. It shows your appreciation for them, and allows you to connect on a personal level by showing that you know what they’re passionate about.

Here are some of the main categories in Corporate Gifting:

1) Personal: This is the kind of gift that you would give to clients that you know on a personal basis. This could also be the gift for clients that you would like to improve relations with. You would need to know some level of basic personal interests and gift an item that would help them live out their passion.

2) Inspirational: a work of art, framed posters or mugs with motivational quotes, something that would help your client do better at work. Books are a thoughtful way to show your coworkers, boss, or customers that you care.

3) Useful: The ultimate advantage in any business is art of getting to know people. Connect well and find out what your clients passions are. For tech-savvy clients, you could gift whimsical USB drives, phone covers etc. For the quintessential music lover you could always go with a pair of earphones. There are inexpensive gifts like handcrafted, personalized bottle openers, mug holders, phone stands etc.

4) Local /Regional: Often we are faced with situations where the client is visiting your city, state or country for the first time. In such cases, a gift that’s unique from your locality or a memorabilia from their visit would make for ideal gifts. Often corporate managers gift sweets or local bonne bouche which is appreciated but is momentary. Sweets would, however, act as great add-ons to your actual present.

If you're tasked with finding the perfect holiday gifts for your business clients, you know it's not that difficult to achieve that perfect mix of thoughtful, unique and affordable. Always remember that a successful gift will elicit warm and happy thoughts about you, your business and how you’ve served the client over time.Check sendmygift.com for more corporate gifting options.

Wednesday 25 November 2015

Hospitality and Gifting Go Hand in Hand

Until a decade ago, travelling a few hundred kilometres was considered a demanding task. Now though, a new breed has taken over for whom travelling has become a way of life and hotels – cosier than home. On the one hand, hotels are competing with each other to win customers through superior customer service and giving personalized experience. Due to the high level of competition hotels are forced to be on their toes by going out of their way and making guests feel at home.

Luxury hotels probably in this regard aren’t hesitant to go above and beyond for customers if they suspect it could result in free press. While great customer service stories can be a dime a dozen if you’re looking for them, you can’t help but think that some of these tales seem especially calculated. It makes good business sense to treat customers well, doesn’t it? A good, well thought present goes a long way in customer service and provide the hotels two main advantages. Firstly, it pleases the customer and makes sure they return again and secondly it provides word of mouth advertisement which makes a whole lot of difference.

Consider Christina McMenemy’s experience. Every year that she attended a blogging conference in Nashville, she would stay at the Gaylord Opryland hotel. One thing that she absolutely loved about her room was the radio clock that played serene music that relaxed her as if she were actually getting a massage at a high end spa every time it played. Christina was hooked and she wanted to experience the same serenity at home since it allowed her to sleep like a baby. Christina tweeted the folks at the hotel where she could purchase one. The one they suggested online however, lacked the spa music feature that Christina loved so much. Disappointed, she thanked them for the effort anyway. Next time she was at the room, she found that there was a noise machine sitting on her bed along with a thank you note.

You can see how this is one situation where the gift is a memory for life and the hospitality is endorsed by the story as well as the recipient. Personal touch such as this will give the guest an unforgettable experience and at the same time make them an ambassador for the brand. The biggest takeaway from the above story is that the gifts don’t have to be expensive, it can be trivial for many but the investment you make with it can be invaluable and it can win a customer for a lifetime.

Monday 23 November 2015

The Need to Pamper Employees for Better Productivity

There was a time when people would be employed by a company after their education and they would work with that company until they retired. It was as sanctimonious as a marriage. It became their profession. It also gave employers the belief that employees were replaceable which lead to employer tyranny.

But that age has now passed giving birth to a new generation that is facing a paradox of choice. There are so many jobs available and oh, so many better employer elsewhere. If loyalty is defined as being faithful to a cause, sticking to an ideal, custom, institution or product then it is quite common for employees to be engaged in infidelity.

Add to that, multiple recessions, during which companies laid off huge sections of their employees with little regard for loyalty or length of service. This ensured depleted benefits and measly promotions for those who remained. This led to the entry of a generation of youngsters, aged between 20 and 30, who have a different set of expectations about their careers or employers. The trend set in, the necessity of a professional to create his own brand on the shoulders of his work and experience.

Recent research shows that one of the major reasons why employees lack motivation is that they feel insecure about their job or feel mistreated by the employer. They always feel that the grass is greener on the other side. According to a study by Nobel Laureate George Akerlof, a forerunner in the field of economics claims that act of kindness by employer elicit more effort from employees towards their job and tasks. Further studies on this subject by a group of German and Swiss researcher’s throws more light on this subject and reiterate that exchanging gifts in workplace produces greater outcome than when offered monetary benefits such as cash bonus or incentive's.

Thus we move to the age of employing wooing and pampering. Many leading companies have adopted some over-the-top perks to attract and retain talents, perks such as being a pet-friendly office, providing sabbatical leaves for employees, sponsored vacations, baby shower programs and many more.

More than perks or monetary benefits, it is the sense of meaning in work that you hope to motivate employees with. Employees need constant reassurance about their worth in the progress of the company, any small gestures in the form of thoughtful gift that shows that they are a part of an organization will lead to job satisfaction.

Wednesday 28 October 2015

WHY CORPORATES CAN’T THINK OUT OF THE SWEET BOX?

The Festival season is here! We are all eagerly anticipating long holidays and some fun time. Year ending is always exciting, especially in India where we have the biggest festival, Diwali around this time. The excitement is because this is the time of the year that the entire nation comes together to celebrate. We burst crackers, gorge on sweets, wear new clothes and spend time with family and friends. There is so much fun and excitement in the air. On the contrary, this is the time of the year where corporates also try to contribute to the celebration but more often or not it becomes a boring affair. Be it gifting an Employee or a Best Performer or a Client, corporates always lack ideas.

Seriously, are you not bored of the same old sweet box? Common, can’t corporates think more than the lame sweet box? It’s high time you need to be serious about what you are giving away in your company’s name.

Give something that represents your brand and image.

BE Thoughtful: “What is bought is cheaper than a gift”. Gifting is not about how valuable or large the gift is but how thoughtful it is. In a larger organization, it becomes very tedious to make each gift special and thoughtful but instead what organisations can do is to involve third party service providers.

BE Inspirational: If personal gifting is for communicating emotions such as love, care or gratitude, corporate gifting is motivating and inspiring. How about an inspirational book or pad folios or desktop prints?

DO appreciate: “You gave me your TIME, the most thoughtful gift of all”. Are we doing enough to appreciate an employee’s contribution?

BE Different: You want to stay on top of your clients’ mind? Gift something different! Companies would want to show their appreciation in a thoughtful and genuine manner, not in a manner where the client feels he is bribed. The crucial element while choosing a gift for a client is to think local and give something personalized.

Last but not the least PRESENTATION AND PACKAGING IS EVERYTHING!